Our business cards say such things as staffing consultant, technical recruiter and talent acquisition specialist.
But when you get right down to it, we are much more – We are marketers, entrepreneurs, bloggers, social media strategists and a technical enthusiasts. Ask us anything about mobile products, voice recognition, big data, software or web development, seriously we find it all fascinating. We are also a big believers in the power of branding. We believe that we, as humans, don’t buy “stuff.” We don’t make decisions based on features and benefits. We make decisions based on emotion, (gut feel) and brand promise. We buy when we are moved. We buy when we are captivated and engaged to the point that we drop whatever it is we’re doing and say, “Oh, heck yes. I need me some of THAT.” So we teach people and companies how to create this reaction. We teach job seekers and corporations seeking new talent how to communicate their brands in memorable, engaging, and high personality ways, so that they will attract the right audiences and move them toward their common core goals.